Introduction to Football Analysis – Online Course with Rhys Desmond

Calling all football fanatics, coaches, players, analysts and anyone who qualifies as “football obsessed”, finally brings you our brand-new ‘Introduction to Football Analysis’ course! The course is self-paced and online via articles, videos, email correspondence, and a range of other online materials. Course attendees will get individualized attention from the instructor – Rhys Desmond – one of the industry leaders in website-based football tactics, coaching content, and analysis. The course is for anyone looking to work in football analysis, and/or improve their tactical and analytical understanding. This thorough introductory course will take a deep dive into all aspects of analysis, for the price of just $59.99 CAD – more bang for your buck than anywhere else. To take the course or gain more information, please see the below!


Do you want to work in football analysis, either for a website or professional club? Do you want to enhance your tactical and analytical understanding, and develop your craft on the quest to becoming a football expert? Then this course is for you! Course attendees will achieve the following rewards and benefits!

-> Develop a greater understanding of football tactics, and the various forms of analysis.

-> Learn strategies for conducting top-tier football analysis, and how to separate yourself from the pack in creating insightful pieces in performance analysis, scouting & recruitment, match analysis and data analysis.

-> Set yourself up for a career in analysis and learn valuable tips for getting started in the industry.

-> Gain new networks and connections within the football industry, while learning from a leading expert in the field.


  1. Introduction to Football Analysis
  2. Football Terminology 101
  3. Awareness to Understanding
  4. Analysis Tools for Success
  5. Analysis as a Player
  6. Performance Analysis
  7. Best Practices for Success
  8. Continuous Learning for Success
  9. Final Project


1. Introduction to Football Analysis

-> Introduction to Rhys & TMS
-> Why I love to watch football
-> Conceptualizing analysis within the football industry
-> Getting started in football analysis
-> How coaches can develop their tactical and analytical understanding of the game

2. Football Terminology 101

-> Breaking down important football terms used in tactics, analysis & coaching.
-> Breaking down the phases of the game
-> Unpacking ball, opposition, teammates and space

3. Awareness to Understanding

-> The difference between seeing and understanding in analysis
-> The simple task anyone can do to improve their tactical knowledge
-> Why the technical, tactical, physical and psychological sides of football are deeply intertwined
-> Why football is more about psychology than tactics

4. Analysis Tools for Success

-> How to use Wyscout for football analysis
-> How to create football graphics with Microsoft Powerpoint
-> How to make football graphics with Planet Training
-> Microsoft Excel: Inputting data + creating graphs and charts
-> How to use FBREF for football analysis

5. Analysis as a Player

-> Improving your tactical understanding as a player
-> Recognizing and playing to your teammates’ strengths in football
-> The art of dismarking
-> Understanding player roles and finding your fit

6. Performance Analysis

-> Performance Analysis 101
-> How I watch football matches for tactical analyses
-> Why patterns and context are so essential to analysis in football
-> Identifying players to fit your team’s style of play + ‘Find me a player for…’
-> Examples of my work conducting Opposition Analyses

7. Best Practices for Success

-> Creating balance in your analysis
-> Improving your writing in analysis
-> How I coached an unbeaten team
-> Developing a growth mindset
-> Copyright and intellectual property rights in football writing & analysis
-> Rhys’s pro tips for success

8. Continuous Learning for Success

-> Social Media Management (who to follow + how to enhance your profile)
-> Five reasons why you should start your own football website
-> Best articles, podcasts, books, and more in 2022

9. Final Project

-> Create a tactical/analytical masterpiece in written, audio, or video form.
-> Select a topic (i.e. team, player, match, manager, etc.) of your choice; and a style of your choice (i.e. performance-based, opposition, match, player, data, scouting & recruitment, etc.).
-> After feedback, have the opportunity to feature on TMS upon completion of your work, and gain the potential for immediate opportunities in the industry.


Our Introduction to Football Analysis course runs almost like a 1-on-1 discussion with you and Rhys, where you get constant feedback and support from the instructor. As you read through the sections and complete the work, Rhys will be in constant contact with you, and giving the exact same energy that you are putting into the course back to you.

As a result, this course provides a standalone version of the way courses are typically done. We have no progress bar, no multiple choice tests, and no narrator. Instead, you become and embody the role of the “narrator” as you go about your work, through reading, writing, watching videos, conducting analysis, studying relentlessly, and growing in confidence as you move along. You will get out what you put into this course, and that accountability piece is up to you.


Start your journey in Football Analysis for just $59.99!

By purchasing this course, you are making a commitment to accept our *Terms of Use.


Reach out to us over email, and tell us your goals in the football industry.

For more information, see Rhys’s career path, and a sneak preview of the type of learning you can achieve in taking the course!

-> How I watch football matches for tactical analyses
-> The simple task anyone can do to improve their tactical knowledge
-> Why patterns and context are so essential to analysis in football

Success! You're on the list.


Khvicha Kvaratskhelia – Player Analysis

Taking the world by storm in 2022-23, Khvicha Kvaratskhelia has come from relative obscurity to join one of Europe’s most famous clubs, and now leads their charge toward the top of Serie A. The direct and dynamic wing wizard has been in remarkable form since joining Napoli from Rubin Kazan, contributing to 5 goals in his 7 matches so far this campaign, already close to bettering his tally from 2021-22 in Russia. Here is our analysis of the remarkable rise of Khvicha Kvaratskhelia this season.

Woobens Pacius – Player Analysis

At the start of the 2022 CANPL season, Woobens Pacius appeared to have lost his place at the top of Forge FC’s attack. The Hammers had brought in Pacific icon Terran Campbell, who had haunted Forge among many other Canadian Premier League teams en route to Pacific’s Playoff victory in 2021. But Forge’s attack didn’t fully click in the opening weeks of the season, and they struggled to find the right chemistry, particularly with Campbell’s desire to engage lower on the pitch and support the play. In came Woobens Pacius to restore faith to Forge’s fervid attack, and the Hammers immediately went on a stunning run of form.

Explaining the Inverted Winger – Player Role Analysis

Unlike their name might imply, ‘Inverted Wingers’ are far more than just wingers that cut or drift inside. That is only one small part of an overarching role that prioritizes playmaking in the final third, and dynamically linking play between the other members of the front-line. The best of the art will often post high numbers in goals and assists, but ‘Inverted Wingers’ need to be so much more than just creative goal-scorers – generally tasked with creating space, rotating with teammates, and moving off the ball to exploit the half-spaces at the right moments.

Copyright and intellectual property rights in football writing & analysis

Let’s be clear. Educational / ‘fair use’ is not copying someone’s words and claiming them as your own. What is the point in being a content creator if you’re not going to create content? What is the point in being a content creator if you’re not going to have original ideas? We are all biased by our experiences, and we are all welcome to echo others and use the work of others as inspiration for our own ideas. But there is line that must not be crossed, and as soon as it’s crossed, the wolves are welcome to come out.

29 thoughts on “Introduction to Football Analysis – Online Course with Rhys Desmond

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